Centrally located in Seoul, with easy access to business and shopping district, this Best Western offers air-conditioned rooms with a bathtub, 2 dining options and free WiFi access. Modern rooms decorated in earth tones are equipped with a flat-screen TV, minibar and electric kettle. The private bathroom also offers a shower, free toiletries and a hairdryer. Bathrobes are provided. It is less than a 10-minute walk from Deoksugung Palace, famous for its stone-walled road and Cheonggye Stream. A 20-minute walk leads to Insadong, which features many traditional dining options, galleries and antique shops. Incheon International Airport is a 60-minute drive away, while a 45-minute drive leads to Gimpo Airport. Guest services include a translation service, laundry and dry cleaning. Fax and photocopying services are also available. Italian cuisine is served at Room 201, while Korean porridge can be enjoyed at Songjuk. Refreshments are served at the bar and lobby lounge.

Please note that Best Western Membership Mileage Storage is not applicable. Korean Airlines (KAL) Limousine Bus 6701 connects Incheon International Airport and Best Western New Seoul Hotel Press Centre. The bus operates between 05:12 and 18:47, every 20 minutes.